When Passaic County Community College, based in New Jersey USA, wanted an informational video for students about their Educational Opportunity Fund, they approached us.
Following their vision of a simple and easy to digest explainer, we created a whiteboard-style video (perfect for a college!) using custom illustrations and a simple color palette using red accents in line with PCCC’s branding.
Like many of our popular whiteboard videos, the camera pans around as the imagery builds and builds, before pulling out to view one large collage of imagery in the final shot. The overall effect is very engaging and perfect for explaining a narrative to an audience.